Content, Digital, Marketing, Strategy
Your 5-a-day For Business
YOUR 5-A-DAY FOR BUSINESS! This article is aimed at improving your content’s ability to connect (and then resonate) even if it’s just for a few seconds. With consumers 16 – 44 now following up to 100+ commercial brands (not just friends) across their top 5 social media channels, getting the timing right is crucial for […]
digital, escapism, featured, mobile, Social media, travel, video
Content, Digital, Marketing, Strategy
The 3 Second Rule
Facebook currently boasts 8 million video views per day. What’s even more surprising is the fact that about 85 percent of those video views happen with the sound turned off and whilst Facebook only registers a ‘view’ at the 3 second mark this provides really useful when designing your creative content. I have seen first-hand […]
content, digital marketing, Facebook, featured, Instagram, Social media, topical, video
Your 2018 Video Marketing Strategy
1.0 The Fundamentals It’s no secret that Google, YouTube and Facebook like to keep their algorithm well under wraps, but as 2018 kicks off it looks like there’s been a few further changes to the algorithm that’s impacts content creators. Content creators invest a lot of time trying to climb the ranks of the search […]
content, creation, featured, mobile, online, Social media, video
Best Practice in Digital Communications and Content Curation
Best Practice in Digital Communications and Content Curation. Right now, everyone has an opinion about what your digital brand is doing online and offline. Whether it’s in your customer service, innovation, media presence, content creation or digital PR If your team can respond to the key elements of conversations this is an amazing way to […]
best practice, Brand Concept, Content Curation, Digital Communications, Digital Planning, featured, John Legend, market testing, marketing, Social media, strategy, sustainable revenue streams, The Apprentice, x-factor
Cold Calling the Music Industry
Whilst business today is being implemented from one, three and five year business plans it is time to give vital consideration to the next 10 years and effective strategic planning. The shift of consumer focus is more than apparent in industry today and the way in which sales are made but with media related companies […]
ceo, competitive advantage, differentiation, featured, growth strategy, leadership, Music Industry, Social media, Sony, strategy
Become an Einstein of Digital Marketing? (Don’t let Dumb + Dumb equal you)
Become an Einstein of Digital Marketing? (Don’t let Dumb + Dumb equal you) With Special Thanks to Allister Frost (Head of Digital Marketing Strategy, Microsoft UK). Please review his Blog here : http://allisterfrost.com) for key insight into digital marketing for this artcile. The latest key trends and practical advice from leading marketers in media identify a […]
brand, ceo, city of London, commercial director, competitive advantage, Corporate, critical success factors, differentiation, digital marketing, growth strategy, Social media, strategic intent, value added proposition, Vision
Re-design Your Strategy For 2012
“Know your enemy well but know yourself the most” Building on the theme of Sun Tzu ‘The art of War’ 400BC, many businesses will need to re-design and refine their strategies for 2012 and onwards to ensure successful competitive advantages ahead of challenging new markets. In the city of London so many companies are focused […]
competitive advantage, Corporate, featured, leadership, Social media, strategy, Sun Tzu, Teams, Vision
Leadership Verses Micro-Management
Widespread amongst the large corporate environment are insightful visions from strong leaders and key business executives who try their best to engage stakeholders in order to achieve a more efficient working practice in order to meet strategic goals. This breath of visionary fresh air should be a defining and positive moment in reshaping the future […]
Corporate, leadership, micro-management, Social media, Teams, Vision
Article – Making Music For A Global Audience
TO DOWNLOAD FILE, PLEASE CLICK THE PDF LINK – Article – Making Music For A Global Audience
brand, commercial director, competitive advantage, Corporate, critical success factors, featured, growth strategy, leadership, Music Industry, simon cowell, Social media, Sony, strategic intent, syco, value added proposition, Vision
